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Salesforce Pardot-Specialist Certification Exam is a must-have for professionals who want to establish themselves as experts in marketing automation. Salesforce Certified Pardot Specialist Exam certification is recognized globally and is highly valued by employers. It demonstrates that the candidate has a deep understanding of the Pardot platform and can use it to drive business growth. Pardot-Specialist exam covers a wide range of topics, including email marketing, lead generation, lead nurturing, lead scoring, and ROI tracking.

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Introduction to Salesforce Pardot-Specialist: Salesforce Certified Pardot Specialist Exam

The Salesforce Certified Pardot Specialist credential is designed for individuals who would like to demonstrate their skills and knowledge in designing and building marketing campaigns within Pardot. The candidate would know how to build strategic marketing processes that incorporate different tools like email marketing, lead generation, lead qualification, and can use reports to make data-driven decisions.

Salesforce Certified Pardot Specialist Exam Sample Questions (Q261-Q266):

NEW QUESTION # 261
By default, which two objects does Pardot write to in Salesforce? Choose 2 answers

A. Contact records
B. Lead records
C. Account records
D. Case records
E. Opportunity records

Answer: A,B

NEW QUESTION # 262
What is the main difference between automation rules and segmentation rules?

A. Automation rules do run retroactively
B. Neither will "unmatch" prospects
Screen Shot 2018-09-05 at 14.41.17.png
C. Segmentation rules do not run retroactively
D. Automation rules run continuously, segmentation rules run once.

Answer: D

NEW QUESTION # 263
What information can you find about your competitors in Pardot?

A. BBB score
B. News article mentions
C. Number of inbound links
D. Number of indexed pages
E. Alexa rank

Answer: C,D,E

NEW QUESTION # 264
What Information does the tooltip above each step on the engagement studio program report provide?

A. High-level metrics only for prospects who have completed the step
B. High-level metrics only for prospects who left the program at each step
C. High-level metrics only for prospects waiting to complete each step
D. High-level metrics only for prospects who have skipped each step

Answer: C

NEW QUESTION # 265
What must happen in order for a newly created lead record in Salesforce to be created in Pardot immediately? (Choose two answers.)

A. Salesforce connector set to automatically create prospects
B. Lead record has an email address at the time of creation
C. Lead record has a prospect ID at the time of creation
D. Salesforce connector has sync all setting turned on

Answer: A,D

NEW QUESTION # 266
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